Dec

ABC FRESHMAN “THE MIDDLE” OUTDRAWS FOX’S VETERAN “SO YOU THINK YOU CAN DANCE”

Growing Week to Week by 8% in Viewers and by 18% in Adults 18-49, ABC Freshman “The Middle” Outdraws Fox’s Veteran “So You Think You Can Dance”

With its Highest-Ever Repeat Numbers, ABC’s “Modern Family” Retains Nearly All Of its Week-Ago Original Telecast and is No. 2 in its Slot with Key Adults and Men

Similarly to its Lead-in, a Repeat “Cougar Town” Delivers Impressive Retention of Its Week-Earlier Original Airing, Holding 95% in Both Viewers and Adults 18-49

“Eastwick” Jumps Week to Week by 17% in Viewers and by 18% in Adults 18-49

“The Middle” (8:30-9:00 p.m.)

Building on its lead-in at 8:30 p.m. (a “Modern Family” repeat) against holiday specials on NBC (“Christmas in Rockefeller Center”) and CBS (“Rudolph the Red-Nosed Reindeer”) and an original “So You Think You Dance” on Fox, ABC’s “The Middle” was up week to week by 8% in Total Viewers (6.4 million vs. 5.9 million) and by 18% in Adults 18-49 (2.0/6 vs. 1.7/6). The ABC freshman comedy drew more overall viewers than Fox’s veteran “Dance” (6.2 million) and finished No. 2 in its half-hour with Adults 25-54 (2.6/6) and Men 18-49 (1.7/5).

Source: The Futon Critic